Great Forest Sustainability Metrics Will Help Businesses See Value of Green Programs, Gain Green Advantage in Recession

August 2009, New York, NY—Great Forest, one of the leading sustainability consultancies in the country, announces the launch of a new web-based environmental assessment tool—Great Forest Sustainability Metrics.

This innovative tool makes it easy for buildings and businesses to set sustainability goals, define sustainability programs and track the progress and value of sustainability efforts.  The metrics offers snapshots of sustainability in a minimum of three areas—Energy, Waste and Water.

Developed to focus specifically on results, metrics measure the impact of a company’s green programs on their bottom line to help them stay competitive in a recession.

“In tough times, it might be tempting to slash sustainability programs,” says Great Forest President Richard Fuller. “What metrics do is allow users to make informed decisions so that they can reap the benefits of turning green and staying green in this downward economy.”

“Metrics will show cost-savings and reveal areas that need to be improved, allowing users to continually quantify their green efforts, and make shifts if necessary, “ continues Fuller. “I don’t think there is anything quite like this to give users a green advantage.”

Great Forest Sustainability Metrics users can log in anytime to access and share their historical and current energy, waste and water data, which Great Forest has always kept and tracked for clients. Users will be able to compare usage data over the years to see if their programs are working, and gauge where they stand in relation to their goals.  They can also print tables and charts for reports and presentations, and customize the metrics, adding different dates and units to evaluate possible outcomes.

Energy metrics track such data as electricity, gas, steam and heating fuel usage.  It documents energy saving measures such as retrofitting light bulbs and using motion censors, and also track CO2 emissions related to energy use.

Waste metrics tracks total waste and recycling and the amount of trash diverted from landfills.  This will allow businesses to figure out how to lower waste hauling costs and implement effective recycling programs.

Water metrics help lower water bills by tracking water usage and effectiveness of water saving initiatives such as the use of more efficient fixtures and waterless urinals.

Users will be able to add metrics they would like to track, such as water usage for landscaping, LEED credit points, their building’s Energy Star rating, and the purchase of recycled materials, green cleaning products or disposable plates and cups.

Great Forest Sustainability Metrics is offered as part of Great Forest’s sustainability services. Learn more or try the Metrics at Clients can log in at
Contact:  Magdalene Sim,, 212-779-4757

Great Forest